While doing an email testing for one of clients, we realize that Google’s Gmail no longer supports paragraph as it meant to be. If you were to use paragraph tag (<p></p>), as you should, Gmail seems to ignore them. Looking at the sample email above, you can see that Gmail is ignoring the paragraph spacing. We hope [...]
Loren McDonald at Email Insider has an interesting post up that talks about “render rate.” In a nutshell, EEC is looking at getting support to make the “render rate” an industry standard. The “render rate” is a new industry-wide metric created to measure the initial level of email engagement more accurately and consistently than the [...]
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