View Your Email Marketing as a Conversation Imagine you’re having a face-to-face conversation with a friend. You’re talking about something that fascinates you but you want to judge the interest of your fellow conversationalist. You analyze facial expressions, body language, and verbal response in an effort to see if your friend is interested, distracted, or [...]

While the conveniences of modern technology have certainly simplified the marketing process, these days some of our most useful tools can end up causing the greatest amount of frustration. Chances are you have experienced this yourself. You open up your inbox, only to find that you have 57 new emails, when just last night, there [...]

Our offices will be closed on Monday, September 6th, 2010. We’ll be back on Tuesday, September 7th at 9:00AM (PST). Need help in the meantime?  Find answers to commonly asked questions by visiting our Help Center and Resource Guide. The eConnect Email Team wishes you and your family a safe and happy Labor Day Weekend! [...]

Are you tired of mediocre open rates from your email campaigns? What if you could eliminate the frustration of guessing at subject lines and content that will gain the attention of your subscribers? Imagine getting great results the first time you send out an email. When it comes to email marketing split testing is a [...]