eConnect Email Blog

We know how important segmentation is in allowing you to target your subscribers with the most relevant content. So in the last few months we’ve been doing a lot of work on our segments feature, including releasing our new segments builder and extending the way rules could be created. We’re now excited to unveil one of our […]

Location can be a powerful tool in driving relevance in email marketing. Whether it’s providing local information or personalizing your content to match local conditions, knowing where your subscribers are is the first step. Collecting this information isn’t always easy though, so we’re excited to introduce a new way to create mailing list segments based […]

In January, you will see a brand new segment builder from eConnect Email. We’re excited to give you a sneak peek at changes that will make it easier than ever to create highly targeted email campaigns. A new segment builder We’ve updated the segments interface so you can now create rules in one simple step: […]

I recently sent a work-related email to a colleague with some time sensitive information in it. Not being in email marketing mode, I included the words “time sensitive” in the subject line and hit send. Several days later when I hadn’t heard back, I called him to see if he had received my message. He […]

Hot on the heels of Subscriber Notifications, we’re excited to announce the all new Subscribe Button. The easiest way to add an elegant, unobtrusive subscribe form to any page on your site. The Subscribe Button is perfect for your sidebar, footer or any page with limited screen real-estate. Slot the button in where you like, […]