eConnect Email Blog

So far this year we’ve rolled out a couple of big changes to help you organically build your email lists. Following the introduction of our subscribe form app for the iPad, the subscribe button and the subscribe page, we’ve turned our attention back to the original website subscription form builder. After we spruced up the “Grow your audience” […]

Hot on the heels of the new Subscribe Button, today we’re happy to announce another simple tool that makes it easy to grow your audience with eConnect Email. As of today, every list in your account now has its very own Subscribe Page, a simple, customizable page that lets anyone join your list – no coding […]

In nature, “nurturing” always implies a particular relationship between the nurturer and the nuturee: the party with more knowledge/experience/information/power shares those qualities with the party possessing less, with the goal of bringing about positive change. Appropriately, “lead nurturing” in the email marketing world refers to the educational relationship you create with subscribers, with the goal of […]

You’ve outlined a game plan, picked an email-marketing provider and even typed up some traffic-generating content but you failed to pull the trigger on the campaign. Why? Because you read some article about the migration to social communication and how it’s more effective than email? Well let me be the one to tell you that […]

Source: CRMSoftware.TV Is your email marketing campaign not producing the results you’d like? You’re not the only one. Many users of e-mail marketing services are running into several hurdles that these three critical steps are sure to overcome. 1.    Saying Hello After obtaining a customer’s email most marketers don’t send an introductory “Hello” email but rather […]