eConnect Email Blog

I recently sent a work-related email to a colleague with some time sensitive information in it. Not being in email marketing mode, I included the words “time sensitive” in the subject line and hit send. Several days later when I hadn’t heard back, I called him to see if he had received my message. He […]

Hot on the heels of Subscriber Notifications, we’re excited to announce the all new Subscribe Button. The easiest way to add an elegant, unobtrusive subscribe form to any page on your site. The Subscribe Button is perfect for your sidebar, footer or any page with limited screen real-estate. Slot the button in where you like, […]

We’re very excited to announce that we have released a beautiful, flexible new way to keep up with the people who are joining your subscriber lists.  We’ve given you complete control over what notifications you’d like to receive and when. Instant Updates If you’re interested in learning everything you can about each person that joins […]

In a post on the eConnect Email Blog at the beginning of October, James Trumbly, Director of Business Development at eConnect Email explained how to use an email marketing system to nurture leads. Trumbly discussed how the best lead nurturing approaches to email marketing consists of delivering high quality content to a narrowly targeted audience […]

How long do you have to snag your reader’s attention before you lose them? Say it with me: ten seconds or less. We’ve had this drilled into our heads, and great designers know what keeps people reading and what doesn’t. But what hasn’t been learned nearly so well is that your customer’s online attention is […]