eConnect Email Blog

Over the holiday season, I used my mobile phone more often than usual for a variety of tasks: checking email and Facebook, shopping online, browsing the internet. Being stuck in a car for 10 hours and away from your office for over a week necessitates some creativity when it comes to staying connected. Because I […]

At least a third of your subscribers will check their email on a mobile device at least some of the time. And as mobile devices get faster and more reliable, that number will mushroom. That’s good news, because it means that people access their email more often and may be more likely to open messages […]

With every email you send, it gets easier to fall into old habits. Before you know it, they all start to look the same, or even worse, to incorporate some flagrant email marketing errors. If you haven’t taken the time to flesh out your “To Don’t” list, start by correcting these common mistakes: 1.  Failing […]