eConnect Email Blog

Introducing the new and improved eConnect Email, your go-to email marketing platform. Featuring enhanced usability, customization and security- the new eConnect Email will make building your email campaigns a breeze! To begin, we restructured eConnect Email from the ground up with several new and exciting features. We now have a template builder where you can […]

You’ve outlined a game plan, picked an email-marketing provider and even typed up some traffic-generating content but you failed to pull the trigger on the campaign. Why? Because you read some article about the migration to social communication and how it’s more effective than email? Well let me be the one to tell you that […]

With more than 100 million registered users, LinkedIn is the number one professional networking website online today. As the popular site becomes more commonly referenced as a hiring and promotion resource, businesses should be familiar with how LinkedIn can help build their brands and increase company awareness. Ready to get started? Let’s dive in. Flesh Out […]

If you are unfamiliar with Yelp.com, as I imagine many people are, given the percentage of times I tell someone I am an Elite Yelper and they say, “What’s that?,” it is time to get familiar. On March 2, 2012, Yelp hosted their IPO with shares closing at $15 a share, 64% higher than anticipated.  […]

The phrase was, “content is king.” Content was key for search engine optimization and played a huge role to position your company as an industry resource. Then came social and the need for pushing consistent communication and creative tactics emerged through micro-sites and social media popularity exploding, driving brands to compete with the thought-leaders or […]