Ever wondered how email messages get flagged as spam? For every email campaign you create, there is a possibility that up to 20% of the emails you send will wind up flagged as spam. The responsibility can be shared by indiscriminate spam filters and poorly constructed newsletters, but the bottom line for businesses is determining [...]

Given the amount of spam constantly battering inboxes, ISPs are understandably cracking down. And while most people are thrilled to have less spam, the 20% of legitimate emails that never make it may be cause for concern. If you are an email marketer you have a vested interest in practicing habits that will increase your [...]

Don’t buy email lists! It’s wrong and it hurts your brand. If that’s not enough to stop you, then please remember the puppies! Don’t buy email lists…don’t kill puppies! About James Trumbly:Director of Business Development for eConnect Email, an email marketing software company. James enjoys spending time at the beach and traveling in his free [...]